niblettes | Tasty Little Nuggets of Design and Innovation Goodness

Archive for January, 2007

You Don’t Control Your Brand — We Do

Monday, January 29th, 2007

A couple months ago John over at Brand Autopsy posted a series of simple images from Zag Book that brilliantly illustrates the differences between advertising, marketing, pr and branding.
Your brand is your story, your myth. At its best your brand captivates and fires the imagination, it inspires and seduces people, it marshals markets and [...]

Lessons From The Closet

Thursday, January 25th, 2007

I recently had a request from a loyal reader about my attempt to make a custom closet. So here it is…
I’ve been slowly working on renovating my condo. One of the big issues for the reno is maximizing storage space, because there ain’t much of it. So I invited 5 closet builders [...]

Believe Nothing You See

Wednesday, January 24th, 2007

This is a great example of how seeing should no longer be believing. The power to manipulate images translates directly into the power to manipulate what you think and feel. Check out just how much power we have these days to effortlessly maniupulate images and your feelings of self worth.

See more videos on [...]

Quick Thought: speak like a regular person

Thursday, January 4th, 2007

There’s a post over at medgadget about how searching google for “vaccination” turns up mostly anti-vaccination “moonbats”. One of the reasons is the medical industry’s preference for the word “immunization”.
So doctors say “immunization” while regular people and moonbats use “vaccination”. The lesson here is in a world run by Google, if you don’t speak [...]