niblettes | Tasty Little Nuggets of Design and Innovation Goodness

Quick Thought: speak like a regular person

There’s a post over at medgadget about how searching google for “vaccination” turns up mostly anti-vaccination “moonbats”. One of the reasons is the medical industry’s preference for the word “immunization”.

So doctors say “immunization” while regular people and moonbats use “vaccination”. The lesson here is in a world run by Google, if you don’t speak like regular people, regular people will never hear your voice–even if you’re a doctor.

7 Responses to “Quick Thought: speak like a regular person”

  1. niti Says:

    Yes, and this goes for any kind of jargon or insider speak as well, no?

  2. nick devine Says:

    the evolution of semantics, esp conceptual, needs to be tracked. the nature of each word is controled by the context it’s used in. check out this visualization of semantic “paths”…..
    http://www.visualcomplexity.com/vc/project_details.cfm?id=303&index=52&domain=Knowledge%20Networks

  3. nick devine Says:

    oh yeah, think if you combined that visualization with an interface like thisssssss……
    http://www.ted.com/tedtalks/tedtalksplayer.cfm?key=j_han
    intuitive movement through and interaction with informatio

  4. Daniel Says:

    interesting, its the “google ergo sum” paradigm

  5. Kristy Says:

    Excuse me… but it seems like your last post was over two weeks ago. Could you please post something more up-to-date? Perhaps along the lines of closet making?

    Thanks, from your friendly readers.

  6. niti bhan Says:

    and the impact of said closet making on Home Depot?

  7. niblettes Says:

    Haha, yes closet making… coming right up…

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